Fractional Marketing Services for MSPs & B2B Tech
Strategic Leadership & Direction
Gain senior-level marketing leadership to drive strategy, mentor your team, and align efforts with business goals. I provide clear direction and execution to deliver measurable results.
- Marketing Strategy & Planning – Crafting data-driven marketing plans aligned with long-term objectives.
- Targeting & Positioning – Defining buyer personas and implementing account-based marketing (ABM) strategies to engage the right audience.
- Cross-Functional Collaboration – Aligning marketing with sales, product, vendors and agencies.
- Budget & Performance Management – Allocating resources efficiently and tracking ROI with KPI-driven insights.
Branding & Sales Enablement
Build a powerful, consistent brand and equip your sales team with the tools to convert leads into customers.
- Brand Development & Rebranding – Defining positioning, messaging, and visual identity for brand consistency.
- Market Awareness & Engagement – Running digital and offline campaigns to boost recognition.
- Sales & Marketing Alignment – Creating messaging, collateral, and content to support sales teams.
- Customer-Centric Storytelling – Implementing content and engagement strategies that nurture relationships.
Campaign Execution & Optimisation
Deliver high-impact marketing campaigns, optimise digital presence, and measure success with data-driven insights.
- Integrated Campaigns & Events – Managing digital, social, email, and in-person events for lead generation.
- Content & Digital Marketing – Creating high-value content and overseeing SEO, email, and social media strategies.
- Data-Driven Performance Optimisation – Analysing campaign results and refining strategies for better ROI.
- Marketing Technology & Automation – Leveraging tools and automation to streamline campaigns, improve efficiency, and enhance customer engagement
Ready to Transform your Marketing?
Experience the benefits of fractional marketing. Partner with me! I understand your unique needs and are committed to driving growth and success for your business.
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